Managing Partner
Jyri Hietala
Finland
Country
Management Group
Team
jyri.hietala@capman.com
+358 40 359 3566
Phone
2025
Since
Biography
Jyri Hietala is the Managing Partner of CapMan Natural Capital and member of CapManās Management Group. Prior to that, he was the CEO of UB Nordic Forest Management Ltd. Hietala has over 15 years of experience within the forest sector. He has expertise in timberland and natural capital investments, from fund establishments to successful exits. Hietala holds a M.Sc. in Business Economics of Forestry from the University of Helsinki and has undergone Ph.D. studies in the Doctoral Programme in Sustainable Use of Natural Resources.
Natural Capital
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CapMan Natural Capital manages investments focusing on sustainable forest assets, natural capital, and circular economy related to forests. For us, these investments are environmentally and socially responsible activities that integrate sustainability while generating market returns.